As the call's being rescheduled, thought I'd take the opp to add a questions here… I'd really extend Matt's question – how to use these methods on websites but specifically in (1) getting new visitors and more importantly (2) persuading them to return again & again.

Thanks,
Deb

Why are we psychologically turned off to the idea of persuasion (both a persuader and potential persuadee) even when we understand the outcome to be mutually beneficial?

What barriers stand in the way of persuasion being seen as socially acceptable?

How do we begin to create the paradigm shifts needed to change persuasion’s bad rap?

As the call’s being rescheduled, thought I’d take the opp to add a questions here… I’d really extend Matt’s question – how to use these methods on websites but specifically in (1) getting new visitors and more importantly (2) persuading them to return again & again.

Thanks,
Deb

Thanks!

Matt

Good principles are universal, but It’s a good for us to focus on their use with specific technologies.

I’ll ask Cialdini for examples.

Great idea

I think of persuasion as the verb and influence as the noun, but never have seen that defined anywhere. I’ll add that to my questions.

“not insulting” is also a big part of the plan. We want to move beyond tricking customers (which I know Cialdini will explain how that doesn’t work).

Thanks for the input